Since 2011 Dingo Team has taken care of stray animals and many people have supported their mission and have joined their activities during various types of projects. However, the brand identity was not easily recognized by society. Thus, the aim of Dingo Team was to raise their brand awareness with the help of logo and brand identity.
Based on the company's mission we had the challenge to create a kind and caring brand identity in order to show all the love and care and awareness the company aims to spread.
For us, it's always a pleasure to be a part of the kind deed: to help animals. With this in mind, we’ve created a branding where main characters dogs and cats are presenting together with humans to emphasize care and friendship between those creations. The uninterrupted lines in visual identity show the continuous hard work of Dingo’s exceptional team.