Metrum Invest is a construction company whose portfolio includes projects such as Tsaghkadzor Park, Antara Inn, and Renet. They undertake construction projects in Yerevan as well as other areas of Armenia. We are pleased to have been entrusted with the branding of this renowned company. Our team has meticulously crafted a sophisticated and contemporary logotype that reflects the company's strength and opulence. By selecting a sleek and elegant sans-serif typeface, we have effectively captured the essence of modernity and efficiency.

• What we did
• Logo Design
• Brand Identity

"The letter 'M,' which stands for the company's desire to scale new heights in construction projects, is at the center of the Metrum Invest logo. The 'M''s design radiates a sleek and contemporary style that is suggestive of a tower that is rising gracefully, demonstrating Metrum Invest's unwavering dedication to architectural excellence and exceeding industry standards. In addition, we have developed a corporate identity that distinguishes Metrum Invest from competing businesses.

We chose black and white colors for their brand because they are a construction company with distinctive and individual styles for each of their structures. Their vibrant creations can stand out thanks to their colors without being overly distracting.

We started the branding process by doing a lot of research and getting to know the target market and brand values of Metrum Invest. The end result is an elegant and alluring corporate identity that establishes Metrum Invest as a pioneer in the building sector. A logo that exudes power, opulence, and adheres to contemporary design principles is the product of our team's painstaking attention to detail and concentration on contemporary appeal.