As a rebranded company Verev wanted to position itself properly in the market as a fancy lounge-bar & restaurant. They wanted to increase their brand awareness among its targeted audience. Our aim was to help them enter the field, show people the opportunities of the place due to our attractive and eye-catching visuals. By the way, in Armenian "Verev" means "Up".
Analyzing the market and having completely done the research of its targeted audience taste and wants we faced the common issue in Yerevan: Restaurant business popularity. Having separated the key points of Verev we had to position it correctly in the market.
We made people know about Verev and showed them the whole advantages it has. Our digital visuals and content of cocktails and food fully demonstrate the real mood of the place. As "Verev" means "Up", our latest campaigns have given special importance to it. Food, drinks, even people on the visuals had been in the opposite position, which attracted many viewers.